OUR METHODOLOGY / BEST PRACTICE, CIRCA 1999

You build a business.
We run a process.

A rigorous methodology inspired by leading American VCs. With the number of meetings only Italy can deliver.

01

First, build everything.

A working product, built through bootstrapping. At least a hundred paying customers within a year. Once you have proved you can succeed without us, we will assess whether you need us.

02

Then, explain it ten times.

At least ten two-hour meetings. The people change. The pitch starts over. Your time is your most valuable resource. That is why we invest all of it in our process.

03

Finally, complete the team.

Building and selling are not enough. You need a communications lead and an adult in the room. Ideally, someone who can translate the product into language that does not require us to understand it.

HOW WE WORK / TWO PATHS TO ALIGNMENTYOUR AMBITION. OUR UPSIDE.

Two solutions.
One beneficiary.

Flexible structures.
Remarkably consistent incentives.

01 / NO MONEY, NO GUARANTEE

Up to €60k.
Eventually.

AT LEAST10%OF YOUR EQUITY

We sign the convertible immediately. The money arrives only after you raise at least €1 million. Which you surely will, thanks to our extraordinary connections.

You secure the round. We release the funds. Our paperwork gets a head start on our capital.

Immediate commitment to the instrument. Conditional commitment to the money.
02 / YOU GET THE MONEY, WE GET THE MONEY

Up to €150k.
From someone else.

WE TAKE33%OF THE FUNDING

A state-backed bank provides the money. We cannot name names. Let’s just say it is very interested in deposits. And loans.

In return for our share, we introduce you to the biggest VCs in Italy and beyond. From the Manzanares to the Rhine. From Casalpusterlengo to Canicattì.

Someone else deploys the capital. We monetize the ecosystem.
THE FINANCIAL MECHANICS / FOUNDER-FRIENDLY, ON OUR TERMS
01

The finest lawyers.
Your invoice.

We assign the best lawyers in town to your deal. Naturally, at your expense. A forty-page contract ensures that every aspect of our confidence in you is thoroughly qualified.

02

Full liquidation preference.
For us.

Our interests come first. All of them. We call this alignment: you build the company, and we establish our priority over what is left of it.

03

Control without
the inconvenience.

If we dislike how you run the company, our contract lets us require you to wind it down. Take it over and operate it ourselves? Certainly not. We are investors, not entrepreneurs.

OUR APPROACH TO OUTLIER RETURNS

What if you build
a unicorn?

Relax. It has never happened with us. We intend to keep it that way.

We will shovel sand into the gears of your company until you lose the desire to build a business in Italy. We call it ongoing portfolio support.

OUR INVESTMENT COMMITTEE

Experience.
Authority.
A highlighter.

Every committee member has read at least one book on business, personal growth or mindset. Some have finished it.

Not knowing your sector keeps our perspective independent. Not understanding your technology protects us from enthusiasm. Never having scaled a startup frees us from operational preconceptions.

Our favorite question: “What if Google did this for free?” Even when the pitch is Google.

PRE-SCREENING / BEFORE THE FIRST FIRST CALL

Ready for
our process?

A satirical simulation. No answers are sent and no applications are collected.